Hide color in nature | Appreciation of cosmetic packaging design in 2022
A professional organization has boldly put forward the conclusion that cosmetic packaging materials generally account for 70% of the cost through research, and the importance of packaging materials in the cosmetic OEM process is self-evident. Product packaging design-cosmetic bottles/cosmetic boxes is an integral part of brand building and an important part of brand tonality. It can be said that the appearance of the product determines the brand value and the first feeling of consumers.
The impact of packaging material differences on the brand is not only that but is even directly linked to cost and profit in many cases. At least the risk and cost of product transportation are the factors that must be considered.
To give a simple example: compared to glass bottles, plastic bottles can reduce transportation costs (lightweight), lower raw materials (low cost), make it easier to print on the surface (to meet demand), no need to clean (faster shipping) and other advantages, which is why many brands prefer plastic over glass, even though glass can command a higher brand premium.
Under the premise that brands are paying more and more attention to the design of skincare product packaging materials, skincare product packaging material designers have created a lot of whimsy on the basis of packaging material design, thus designing the following These creative, simple, and elegant cosmetic packaging.
In addition to providing high-quality cosmetic containers, our company also provides customers with one-stop design services. The design team will provide customers with one-to-one service
